Spotify free users can now enjoy several "premium" features

25 April, 2018, 15:26 | Author: Carmen Reese
  • Spotify announces new free version of its mobile app

New optimizations to the interface and utilizing 3G to cache music will give streamers a lot more freedom in their offline listening habits. The streaming music giant announced Tuesday that it will be releasing several new capabilities for its free music tier that will be launching for iOS and Android over the coming weeks.

Previously limited to a shuffle mode, those with a free subscription will now receive music recommendations on the fly, and will gain access to 15 music discovery playlists. When you have enabled the low data mode on the new Spotify app, you will save up to 75 percent of your mobile data.

It's always nice to get something for free, and if you happen to be a Spotify user without a paid subscription, you're about to get a few more features for nothing.

Some 90 million people now use the free tier worldwide, while 71 million pay for its subscription service.

Included in the 15 playlists is Spotify's popular "Discover Weekly" feature, which is a personalized playlists based on your interests.

Spotify's also aware that the mobile experience hasn't changed since the app launched in 2014, and that data caps play a huge role in what you listen to. Therefore, it seems obvious to improve the tier that most people are using.

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We've yet to dig into all of the new tweaks made to the Spotify mobile app, but so far the changes look like a step in the right direction for a company chasing growth after going public earlier this month.

Spotify had 157 million active users as of the end of 2017 including 71 million subscribers compared to around 36 million subscribers on Apple Music.

The upgrades to the free service is created to deliver a better experience it includes unlimited free listening to 750 tracks from 15 top playlists, which is over 40 hours of listening.

A new "Data Saver" feature adjusts the sound quality and images showed in the app to reduce the amount of data consumed when Spotify is used. The ability to listen to the entire Spotify catalog on-demand with no ads and no skip limits on both desktop and mobile is reserved for Premier members.

In the wake of Spotify's recent IPO, you may think the company would focus mostly on their paid customers to boost revenue.

While Spotify hasn't yet confirmed when it plans to enter India.


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